From the viral launches by Korean-beauty brand Laneige to trending ingredients like rice water, K-beauty is changing the landscape of the beauty industry one step at a time. Amazon’s Summer Beauty Event is a great time to stock up your favorites for a discount, or try something new.
I was indoctrinated while living in Korea, so my skincare routine is practically all K-beauty at this point, from the Medicube pore pads to the viral CosRx serum. But I’ve recently switched to a rice water toner that’s done wonders so I’m curious to try this rice-infused cleanser from TonyMoly. Overnight masks, like this hydrating one from Laneige, are trending among glass skin enthusiasts.
With so much out there, the K-beauty section on Amazon can feel a little overwhelming. Don’t worry—the USA TODAY Shopping team has narrowed down a few deals and trending products.
Here’s a look at some of the top K-beauty deals available now during Amazon’s Summer Beauty Event:
Amazon’s Summer Beauty Event is live now through Mother’s Day, Sunday, May 10, with up to 30% off popular skincare and cosmetics brands. Amazon also has 48-hour flash deals with up to 50% luxury beauty products.
Shop the Amazon Summer Beauty Event now!
Not an Amazon Prime member? Amazon Prime is a paid membership program that offers various benefits like free shipping on eligible items, access to streaming content such as Prime Video and Amazon Music and more. Currently, new members can try a month of Amazon Prime benefits for free. After the trial, the membership costs just $14.99 per month.
USA TODAY Shopping will be covering all the best deals and drops, so be sure to sign up for text alerts, check us out on Flipboard, follow us on TikTok, sign up for our newsletter and follow us on Instagram to stay updated!
